Packaging your marketing material in a custom presentation folder is a great way to promote your business. If you want to get the most value for your money and get the impact you want, keep the following points in mind before ordering.
Make sure the presentation folder is the right size. A custom presentation folder is just that, custom, which means you can choose any size you want. For some business uses a legal size folder is just right. whereas in other applications a mini folder is the way to go. Standard templates are available in small, medium, and oversize folders if necessary you can even choose a three panel folder with three separate pockets. Choosing the right size up front will ensure the finished presentation folder works the way you want.
What are you putting in the pockets and how many do you need? a standard presentation folder has two pockets but when ordering a custom folder you can get exactly what you need. If you only need one pocket you'll save some money because you're using less paper, but depending on how you plan on using it you may need three or four pockets. don't skimp on the pockets if it will make the folder less functional, remember the idea is to present the best most professional image of your company.
Think about what goes inside. Again it's important to think about how the folder will be used, the last thing you want is to invest in a professional presentation folder to enhance your image, only to have the contents fit improperly and ruin the presentation. Think about expanding pockets or even box pockets if you plan to put a lot of material in the folder. Another option is a spine so the folder expands at the spine as additional material is added.
Use a paper that matches some of the other print marketing material you already use. If you're looking to create a new or different image for this particular project then us a paper that stands out. Choose from textured rich color paper stocks or a high gloss varnish that makes the ink really stand out. Whether you're trying to match existing marketing material or create something new that stands out the paper stock can make a big difference.
The primary function of a custom presentation folder is to package information about your company while increasing brand awareness. If you create a presentation folder that looks different or doesn't match the overall theme of all your other material then what have you gained. a custom presentation folder is an important part of your marketing and image make sure that when a customer sees your folder they immediately think of your company.
The marketing material you hand out to clients and potential customers should enhance your company brand and provide a reminder of the products and services you provide, a custom presentation folder is a key part of the package. Use the information provided here to make sure you get the most for you money when ordering custom presentation folders. - 16755
Make sure the presentation folder is the right size. A custom presentation folder is just that, custom, which means you can choose any size you want. For some business uses a legal size folder is just right. whereas in other applications a mini folder is the way to go. Standard templates are available in small, medium, and oversize folders if necessary you can even choose a three panel folder with three separate pockets. Choosing the right size up front will ensure the finished presentation folder works the way you want.
What are you putting in the pockets and how many do you need? a standard presentation folder has two pockets but when ordering a custom folder you can get exactly what you need. If you only need one pocket you'll save some money because you're using less paper, but depending on how you plan on using it you may need three or four pockets. don't skimp on the pockets if it will make the folder less functional, remember the idea is to present the best most professional image of your company.
Think about what goes inside. Again it's important to think about how the folder will be used, the last thing you want is to invest in a professional presentation folder to enhance your image, only to have the contents fit improperly and ruin the presentation. Think about expanding pockets or even box pockets if you plan to put a lot of material in the folder. Another option is a spine so the folder expands at the spine as additional material is added.
Use a paper that matches some of the other print marketing material you already use. If you're looking to create a new or different image for this particular project then us a paper that stands out. Choose from textured rich color paper stocks or a high gloss varnish that makes the ink really stand out. Whether you're trying to match existing marketing material or create something new that stands out the paper stock can make a big difference.
The primary function of a custom presentation folder is to package information about your company while increasing brand awareness. If you create a presentation folder that looks different or doesn't match the overall theme of all your other material then what have you gained. a custom presentation folder is an important part of your marketing and image make sure that when a customer sees your folder they immediately think of your company.
The marketing material you hand out to clients and potential customers should enhance your company brand and provide a reminder of the products and services you provide, a custom presentation folder is a key part of the package. Use the information provided here to make sure you get the most for you money when ordering custom presentation folders. - 16755
About the Author:
For more about how custom presentation folders can help you increase brand awareness go to Dataguide A print and promotional company that focuses on B2B marketing products that enhance their brand and help generate sales.